Celebrity

Kim Kardashian Reflects On Her 'Weird' And 'Inappropriate' Photoshoot She Filmed With 16-Year-Old Justin Bieber In 2010 In Recent Podcast Appearance

January 5, 2026 by Julia DeKorte
shefinds | Celebrity
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Kim Kardashian has done some questionable photoshoots over the years, but one in particular stands out in her mind. In 2010, she did a beach photoshoot with Justin Bieber, who was 16 at the time, 13 years her junior. Looking back at it, she says she doesn’t “know who approved this” and definitely has some regrets. Keep reading for more information.

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Kim Kardashian Reflects On Justin Bieber Photoshoot

The photoshoot in question was for Elle magazine, and featured 29-year-old Kim Kardashian flirting and running around on the beach with Justin Bieber. Kardashian decided to dig up some dirt from the past when prompted by Alex Cooper on the Call Her Daddy podcast to recall something she should have gotten "cancelled" for, but didn't.

"I think I'm gonna get cancelled if I say it," Kim responded. "Like, I don't know who approved this, and I don't know who thought that this was normal, this narrative. But I did a photoshoot with Justin Bieber, and he was 16 years old. And I don't know how old I was." It's not exactly clear what the point of the photoshoot was.

justin bieber kim kardashian

"Nothing ever weird was obviously happening, and like, I just think that was like an odd concept and why none of us thought that that was odd at the time," she continued. "But now we look back and I'm like, that would have not been the most appropriate thing."

"His girlfriend was there, his parents were," she added. "I mean, it was like nothing creepy at all. But I look back and I'm like, that's the one thing  that I feel like, you know, he's like a good dear friend of ours and the whole family, but like, who thought that that was a good idea?" Justin Bieber is still close with the Kardashian family as he's married to and shares a son with Hailey Bieber, a close friend of Kendall Jenner.

Author:

Freelance Writer

Julia DeKorte is a New York-based writer. A graduate of the Columbia Publishing Course, Julia covers celebrity and brand news for SheFinds, reviews toys and games for People of Play, and loves cooking for her family, walking her dogs, and running outside, preferably in view of the ocean.